Rear-end collisions and Distracted Driving are at an all-time high and safety
is a primary concern dealerships across the nation.
The R.E.D. ALERT system installed in vehicles automatically pulses the third brake light every time you brake. It is designed to help prevent rear-end collisions, the second leading cause of accidents today.
Dealers can use use R.E.D. ALERT for the protection of their vehicles and the safety of their customers during test-drives.
5 Year Platinum Profit Proforma
200 Vehicles Sold and 15% F&I Penetration
Parts Department | ||
Dealer Cost – Red Alert Hardware | $49.00 | |
Parts Profit – Mark-Up @ 30% | $15.00 | |
Total Parts Cost | $ 64.00 | |
Parts Department Total (200 Vehicles X $15 Parts Mark-Up) | $ 3,000.00 | |
Service Department | ||
Installation Cost @ .3 Hours X $175 Labor Rate | $ 52.50 | |
Service Department Total (200 Vehicles X $52.5 Labor) | $ 10,500.00 | |
Sales Department | ||
Total Cost to Vehicle ($64 Parts + $52.5 Installation Cost) | $ 116.50 | |
Sales Department Total ($599 Retail Price – $116.5 Cost to Sales X 200 Vehicles) | $96,500.00 | |
F&I Department – Warranty Benefit (Non-Cancellable!!) | ||
F&I Profit = $599 Retail Price – $110 Benefit Cost | $489.00 | |
200 Vehicles Sold @ 15% Penetration (30 Benefits Sold) | ||
F&I Department Total ($599 Retail Price – $110 Benefit Cost X 30 Policies Sold) | $14,670.00 | |
Dealer Profits | ||
Parts Department | $ 3,000.00 | |
Service Department | $10,500.00 | |
Sales Department | $96,500.00 | |
F&I Department | $14,670.00 | |
Total Dealership Profit Per Month | $124,670.00 |